The following is a guest post by Karan Lugani of sYnCeRs.com.
I’d like to welcome Karan to HotBlogTips.com.
Google Panda, the word that scares webmasters. Even though its just another algorithm by Google for all persons but for webmasters it’s a danger word with a great caution sign.
Google Panda has taken all the power in its hands and our blogs’/websites’ future lies in hand of Google which is the fortune teller of the website. I would say even Barack Obama would have to bow in front of the taggy search giant. Here’s what Google Panda can do if taken a negative turn.
- The first and foremost simple thing is : Google Panda can penalize the websites and the blogs.
- Elaborating and taking the first point further by penalizing I mean slapping the website with its torcher.
- Torcher (huh ?) , yes Torcher . Google can lower all your ranking from search engine to Alexa ranking.
- Decrease in ranking means a decrease in significant of amount of organic traffic (Traffic coming from Search Engines ).
- Decrease in amount of organic traffic ultimately leads to decrease in other rankings like Google Pagerank, Alexa Rank and other rankings of the website.
- Google can lower the earnings of the blog as Low Traffic = No Impression .
- A loss of traffic up to 75% means AdSense revenue could drop up to 75%. If you were earning $1000 in a month it will be left just to $250.
- The Google Panda’s slap could cause a drop in advertising revenue due to low impressions and hence, no advertisers being interested in advertising opportunity on website.
- It may be shocking but Google’s algorithm has the capability to get a website’s adsense account ban free with the Google Panda slap. (That means an extra punch with a slap
) - Last but not the least, Google can ruin all your work , your living, your online earnings and bring an end to online career.
So that’s why Google Panda needs to be cared about. It’s quite essential to keep Google happy by abiding to its rules and writing original content.
Brian D. Hawkins here, I thought it important to note that we tend to refer to Google Panda as some sort of evil villain out to get us all and that’s simply not true. Panda is just the latest Google search updates that are effectively weeding low-quality sites from top search results. Personally, I’m glad to see the clean-up, even though I lost a lot of revenue this year from my own “low quality” websites. That’s right, I’ll admit that.
In this blog post, Karan was nice enough to cover 20 ways Panda can affect unprepared websites and blogs. I’ll offer a few tips on avoiding trouble from Google’s latest updates:
Post original and relevant content that offers immediate value to site visitors. By immediate, I mean not below a bunch of advertising or useless distractions that’s just pushing the main content down the page. Don’t plaster ads all over your site, stay away from auto generated content and avoid duplicate content. Keep your outgoing links to a reasonable number and take care where you link to. Don’t build a bunch of backlinks from useless sources. If you are running affiliate sites, you need to provide the same useful, unique content as anyone else.
Related Blogging Tips :
Latest posts by Karan Lugani (see all)
- 10 Degrades Google Panda Can Do To Your Blog - December 14, 2011
It’s amazing that google is doing everything it can to keep the internet spam free. I wonder what they are cooking up next. Thank you for sharing.
Kevin K Lau recently posted..Your Social Marketing Networks Update!
Yeah, Agreed!!! But what if a newbie make such mistakes specially when he/she doesn’t aware about such updates. They can badly hammer their website or blog.
Hi Kevin, Google is king when it comes to trend guiding. If anyone can influence internet behavior, it’s Google.
Mark, reality is always scaring but till your website/blog has original content and hard work in it, no need to fear . Little presence is enough to beat Panda.
Normally, Google Panda only affects spammy websites in a negative way. All the rest have only to profit because the spam blogs will decline from ranks. Keep in mind that, for someone to rise, someone needs to fall. And the vice versa stands. If someone falls, another one rises in its place.
Hi Marian, at first glance that sounds logical but a lot of legitimate websites were caught up in the net. That doesn’t mean they’re dead in the water, they just need to pay attention and regroup.
I highly agree. Most webmasters really fear when they hear Google Panda update especially those who practice black hat SEO. Perhaps you can make a follow up post outlining the best practices that are in line with Google Panda Update. It would really be helpful especially for those starters out there.
That’s a great follow-up idea Jarrod, I appreciate that.
hi,
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nice to meet you Karan , i am one of the loyal reader of hotblogtips.
10 points are very useful mate.keep rocking with more articles on hot blog tips.
sai krishna recently posted..How To Promote YouTube Videos (Get More Views)
Nice to meet you Sai. I’ll surely get on more articles for HOTBLOGTIPS.
Thank you Sai, you are appreciated here.
When you take money away overnight from millions of people who have spent their whole lives working hard on the web you will make enemies. Although Google is still king pin in search, it is become more unpopular. Large companies are deliberately pushing business to facebook because of this
I think businesses are on Facebook for exposure the the huge volume of Facebook members. A few may be running from Google but I doubt that”s the norm.
I fully understand the bitterness though, I have several niche blogs that took a dive at a loss of thousands. It’s pretty frustrating but I’ll be the first to admit those sites were there to generate income with very little value to visitors. This type of change is very common online and we just have to stay ahead of the curve.
hey Karan You scared me dude.. I will be more carefull.
I am actually happy with the Panda update. Looking at the bigger picture here, it makes the internet a better and more useful place for everyone.
And to be honest, I think its a great excuse and opportunity for everyone to notch it up a little and work on making better and more quality sites.
Boy sure were going for high keyword density huh? Try writing for users.
That’s not very nice Rick but I can see where it looks like keyword stuffing. I can assure you that we have do delusions about ranking for “Google Panda”. Perhaps he should have switched it up a bit and randomly used “teddy bear” and “Google’s pooh”?
I was a little disappointed to see that you used only your first name and you apparently forgot to include your website. An oversight that I corrected for you.
Thanks for stopping by.
When it comes to penalizing, Google is one which can make you wary. But this also means that we need to take better care of our blog now than before, which is a good thing. I think in long term it will benefit everybody,
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Sanjeev recently posted..Google Currents – Convert your Blog to a Magazine for Smartphones
It’s like an alert from Google to all the webmasters. Long term effects are great, its making web a better placewith quality content.
Google Panda is best thing happened on the net for serious webmasters. Before Panda I have seen A guy with same niche and almost same content on 4 websites all ranking well in Google.
The penalizer for copied content aka Google Panda has on one hand helped eliminating copied content while on the other hand Jass, its taking a wild turn too by penalizing original sites.
I haven’t seen any cases of Google penalizing original sites since Panda but that doesn’t mean that some have been caught up into the mix. I do know that before Panda, and perhaps even now, some scrapper sites were ranking better than the original blogs. I’m hoping to see those scrapper sites fade away.
Good post, Karan. Google Panda shows us how scary Google can be!
Darren
Well, fear is always the best remedy to wrong things. Google has adopted the same line to create a G fear with the help of Panda. But, yes its going great as of yet .
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Karan Lugani recently posted..Google PR Update : Last PageRank Update of 2011
right you are. lets not follow any shortcut methods for SEO or link building. slow and steady wins the race.
I agree Priya, although the rules are changing fast so we have to pay close attention. Traditional SEO is all but dead at this point.
Google only do their part to lessen the spam site that not useful for user and customer. If they’re not doing this we can not get the good and useful information.
That’s the way it’s looking David, a site must provide value to gain Google search traffic.
I am agree with you Brian. Though it is true that People have created a wicked image for Panda and every one is looking how could he avoid its grip. But it has really cleaned up the evil from search. Though in its initial stage results were not that good and even a few good sites have suffered traffic & ranking and thus revenue and other 17 (Karan’s list) losses but its much better.
I’m still seeing old content though Daniel. I wish they could do something about that. If I search for phone tips I don’t want to see the best way to use a 20 year old payphone.
Hi Karan,
I and many others are always afraid of Google; they have too great power over the internet and as you writing can small changes have devastating results. I hope that Bing, Yahoo and Facebook can break Google dominance one day. (Can not someone shoot the Panda)
I wouldn’t hold my breath on that Lennart. lol No need to fear any company and Google is just another company.Simply learn the rules and play by the rules and Google will become your best friend.
Of course, I am an animal lover. It’s probably easier to work with Google than against them and after the last update nothing happened on my web pages so I think that Google Panda like me too.
Hey Karan,
Great post here. Thanks for the tips. Google is definitely the king when it comes to the net so it’s definitely good to know what changes have occurred.
Thanks for sharing!
Hi Brian and Karan,
I’m just wondering, in the title you said 20.. but in your post there are only 10. Doesn’t matter though. You just gave an excellent summary about how Google Panda can affect our websites. Though if you look at the bright side, it can also help us as users to get better results when using the search engine.
OMG Nikki, how did I miss that? You are absolutely right. lol I’ll try to edit it without breaking any links.
BTW, I also agree that there’s a bright side to Google Panda. I just posted about it on my G+ page last night. You are welcome to jump in:
Google Panda, In Their Defense
Google should make Internet a cleaner place and it should direct the person who searches writing a keyword to the most relevant sites, with useful information about that keyword. It’s all Google Panda it’s about. For the moment, the algorithm is in the process of perfecting, but it still penalizes some sites who do a good work, who present original content or who offer a service to its subscribers. These are Google Panda collateral victims in the process of improving Internet search. Let’s hope Panda will make us aware of our mistakes and make us better.
That’s a cool way to look at it G, as a learning experience.
Brian Hawkins recently posted..Multiple Admins For Google Plus Business Pages
I totally agree with you. It is important for bloggers to make sure that they are doing their best in making Google happy as much as possible. Otherwise, they will end up losing everything they have in one snap of the finger.
One snap of the finger is about all it takes Christina. Even though Google’s search share was down -0.2% last month they still own 65.4% of the search traffic. Next in line is Yahoo and Bing with only around 15% each. (According to comScore)
I do think Google did well with this new animal that will hunt fakers.
However, I do hope they will not penalize innocent bloggers…
There you go Yentl, that’s how you get a comment to go through. lol I appreciate it.
Great points. Google is all about the user experience and that usually means new ways to improve search relevance.
Tom Shivers recently posted..Google’s Quality Raters Are Looking At Your Site
Hi Tom, as a user too, it does seem to be getting better when searching for things, although I do still get a lot of out-dated results.
Brian Hawkins recently posted..Multiple Admins For Google Plus Business Pages
I think that the fear of google panda is overhyped. While it does slap spammy sites, I think that it encourages the posting of fresh, consistent, and original content. That’s good for the internet overall. A side benefit that I’ve noticed is that more bloggers are recommending good content as a first step to building traffic rather than black hat seo techniques. Overall, that’s a good thing.
I completely agree Richard, I’m all for the clean-up.
Brian Hawkins recently posted..Multiple Admins For Google Plus Business Pages
great article thank you… ahhh panda, panda, I’m just trying to collect as much info I can about Google panda, I hope it will help my SEO.
I can’t think of too many things that are more important to keep up with James.
Brian Hawkins recently posted..Multiple Admins For Google Plus Business Pages
Since Panda emerge, we try to come up with a very good and unique content as possible because our site is badly hit during the first update of Google Panda.. You are indeed right Karan.
That’s right Herbert, quality and original content that offers value is the best defense.
Brian Hawkins recently posted..Multiple Admins For Google Plus Business Pages
I think that if you are a honest blogger, who always provide readers with original content, you have nothing to worry about Google Panda. So, provide original content on your blog and bring value to people. Thus, Google Panda will not hurt you.
I’m pretty happy with Panda at the moment, touch wood. Stuff I’ve been writing has been ranking easily – presumably because Panda has removed the competition and made it easier for some of us to rank.
Going forward – I think people will up their game, and it will then get tougher – so if you are a Panda beneficiary, enjoy while you can!
When will be the next Panda update? Anyway, if you have original and good content, you have nothing to worry about. It may bring good also.
Hi Brian, the only problem I have with Panda is the search results. I don’t know about anyone else but I can’t find the info I am actually looking for anymore. Here in the UK, eHow articles seems to be ranked high for every search. On the flip side, my blogs haven’t bee adversely affected at all.
Thanks Karan for a nice list and thanks Brian for your opinion!
Imo, the Panda update is just another step of Google to qualify the search results. If marketers pay attention to what they have to offer on their sites, no need to worry at all. Besides, this update is really good as it wiped out a significant amount of competitors out there for us
yes google do any thing for make cyber spam free.
From a point 10 described above, I have felt it ..
Not long ago Google had updated the algorithm. In this latest update, google gives low rankings for affiliate sites.
It hit me in the same time because I have made a site that includes an affiliate link.
Thank you very interesting review..
Yeah I have felt the slap in the past for some ventures I was partaking in in specific regards to the Adsense revenue. I noticed a huge lose in cash flow in the a very short period of time and I went I checked my rankings and I feel three pages deep from a top five listing on a high traffic long tail keyword.
I now because of this do not automate anything! Everything I do is 100% manual and unique.
Great post!
it was so hard for me to recover from google panda.
i deleted all my low quality content then only i could get pagerank 2.
I know of many websites that took a hit when the new Google panda 3 came out. Most of what I was hearing what that those who used BMR were affected because it was deindexed so all the links that were built were no longer there. I am happy that this happened because there needs to be some change that happens on the web to ride it of spam and junk. I was able to read this great article on the Google panda 3. Let me know what you think;)
Dominique Slacum recently posted..Duplicate Content Penalty? Don’t Believe the Hype
I was greatly affected by the Panda update and it was very hard for me to recover. I think this is just the beginning and expect more “Slaps” from google.
And now there is a new threat : Google Penguin ! I know a bunch of websites which were using artificial content spinning and backlinks and have some bad days now… Looks like good news after all.
@ laurent: The good old days of Black hat SEO I think will now come to an end which is very good.