In a perfect World, we’d all live forever, or at least get a two week’s notice before we have to check out but reality isn’t always that kind. What happens to your blog, your income, and your content? Who pays the expenses or receives the profits? Are you concerned with your digital afterlife? Let’s look at a couple of after-death considerations… [Read more...]
One of the most high-return, valuable, and important activities in search marketing is keyword research. Getting high rankings for your keywords can essentially make or break your blog’s performance. Quality keyword research will help you determine which keywords your target market is using in their search queries. Determining which phrases and terms you should target during your SEO efforts will help increase your blog’s traffic. You’ll also get to know more about your target audience in general. [Read more...]
Do you think it’s important for your readers and subscribers to have a contact method on your blog? I do, especially if you are selling anything. In fact, I normally won’t even think about making a purchase without it. If it’s a large purchase, I want a phone number in case something goes wrong. So I thought we’d take a quick look at the various methods bloggers use to make themselves available. [Read more...]
It’s hard to believe after Google’s recent updates, but there are still active scraper sites. A scraper site takes your content, usually from your feed, and uses it for content on their blog. In this post, I will show to report these sites that are infringing your copyright to Google and, hopefully, get them removed from the search index. [Read more...]
The idea here is to build authority posts or pages on your blog by regularly updating the content with relevant and current information. Not every post has to be an authority page, this would be for ever changing topics that are popular among your readers and will serve them better. The main point in updating posts you consider important is to provide the best possible solution for your readers. An added benefit to these pages, if done properly and visits increase, is Google may update your post in the search engine results pages and possibly consider it a more authoritative article. [Read more...]
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