Yesterday’s Live Hangout (HOA -Embedded below) was about goal setting for bloggers. Mitch sets his goals for visibility, influence and, ultimately, income. Sheryl more or less uses the no-nonsense ’to-do‘ style approach. At the end of the video Sheryl put everything into perspective by saying everything about goal setting is very open ended for interpretation. This is true so one person’s method won’t work for everyone. For that reason, this post will serve as a guide rather than a step by step process.
Mitch made a great point that long term goals must have some flexibility due to potential events out of our control. If you have a blog traffic goal via a certain method, for example, and Google’s next update turns that particular method upside down, we need to be able to quickly adjust and move forward.
S.M.A.R.T Goal Method
I believe in, and use, the SMART goal setting method. This is a very simple and direct method to aid in setting realistic and attainable goals in a timely manner. You can find thousands of S.M.A.R.T goal mentions all over the net with a quick Google search; it’s been around for years.
S = Specific
M = Measurable
A = Attainable
R = Realistic
T = Timely
Goal Setting Tools
I’m in the process of testing a couple of tools for goal setting and tracking. Feel free to check them out or use whatever works for you. It’s best to get your goals started rather than getting caught up in tools and the entire process. The best tools should ideally be simple, effective and work for your particular style.
Producteev Goal Setting Application
The first one is a free (for personal use) web/desktop and mobile application, Producteev. This application really seems to have a lot of potential. It syncs with things like Gmail and Google Calendar, among other things.
SMART Goals Android App
The second tool I’m playing with is an Android app, SMART Goals. This is a very simple tool and I may end up using it more as a to-do list rather than goal setting. I’m using a two week demo right now but I believe it’s just a dollar for the full version.
Get Clients Now! Book And Spread Sheet
The third tool is a book and spreadsheet that Mitch uses and recommends, Get Clients Now by C. J. Hayden($). Mitch mentioned this tool in the video yesterday and when Mitch recommends something, I usually check it out myself and I’ll be doing exactly that.
Final Thoughts And Advice
My overall advice is simple; set your long term goals and write them down. That last step is important, writing them down. Then set your short term goals as stepping stones to achieve your long term goals. This overall method will serve as a roadmap and guide you in the right direction with a little self-imposed pressure.
Keep your goals visible where you can see them every day. Make a habit of working toward your goals every day.
My last piece of advice for setting your blogging and online business goals are, include the reasons for the goals and the ultimate reward for achieving those goals. Reason and reward are easy to forget once the pressure gets tough and we sometimes need a little reminder.
Do you have your short and long term goals established and written down? Would you care to share any with us? Any advice or comments are certainly welcome.
Video: Setting Blogging Goals Like Your Future Depends On It
The video below is our Live Hangout from yesterday on this very topic. The three of us just casually discuss goal setting for bloggers in a very informal manner. I’d love to see your comments if you get a chance to watch the video. It’s pretty long, we like to talk.