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The Great Rank Debate, Is It Finally Over?

The Great Rank DebateOkay, it’s settled, Google’s toolbar PageRank isn’t going anywhere. We’ve been hearing for years that Google PageRank is on its way out and, I hate to disappoint everyone, Google’s Matt Cutts just squashed that rumor.

The PageRank debate is partially logical with a little jealousy mixed in. I agree that PageRank is outdated and its importance seems to be diminishing. With that said, have you noticed who screams the loudest about PageRank? That’s right, those without it; or at least those with less than they feel they need. I’ve said it before, numbers do count, like it or not.

So is the Great PageRank Debate finally over? I seriously doubt it. Now that we know Google will keep it’s toolbar rank around for awhile, at least until browsers no longer support it, we’ll continue to argue what the numbers mean and how important they are. Hey, we don’t want to get too boring, do we?

Here’€™s Matt Cutts€:
Why don’t you turn off the PageRank feature in the Google Toolbar?

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38 Comments (click here to leave a comment)


  1. Twitter: Lisapatb
    Brian, I just love Matt, he is easy to understand and keeps it simple. I’ve wondered about that as I had heard it may disappear. I also heard there was going to be an update this week on pagerank but I have not seen it, you? I don’t think it’s as important as it once was with so many factors playing into the SEO puzzle today.
    Lisa recently posted..WebMeUp Software for SEO and Much MoreMy Profile


    • Twitter: HotBlogTips
      Hi Lisa, I like Matt too. I’ve had a couple of people say they did’t care for him and I don’t get that, he’s a very likable person on his videos. I know he can’t tell us everything we want to here.

      As far as the PR updates, since I’m a week behind on these comments, other than hearing it on Barry Schwartz’s video I haven’t seen it.

  2. Yeah, quite an irony reasons to show a page rank tool. Your opinion is similar to mine, that makes me think that i also not bed in seo stuff)) thanks for the viseo)


  3. Twitter: Ileane
    Hi Brian, I agree with you that the people who complain the most and the loudest about Page Rank are the ones who don’t think they have enough of it. As much as I like Matt’s videos I still get the feeling that there is something he isn’t telling us about PR. I say that because he mentioned Internet Explorer but we all know that Chrome is the most popular browser now so why did he even go there…..

    Anyway I can honestly say I never saw a site with a high page rank that had poor content so there is still some value to it. I also think it’s really hard to tell the different between a PR3 and PR4 but then again, I’m not an algorithm. :)
    Ileane recently posted..[Video Case Study] The Anatomy of the Perfectly Profitable VideoMy Profile


  4. Twitter: adamjayc
    Brian, it’s good to see Matt keeping on top of these rumours.

    However, I actually wish it would go away because it’s useless.

    It doesn’t update frequently enough to give a clear indicator of anything and it doesn’t realistically show the power of a page or website even at the best of times.

    There are just so many more ranking factors, filters and other updates that have happened.

    What I would LOVE to see is the internal page rank Google assigns to websites and pages, that would be interesting.
    Adam Connell recently posted..How to Launch or Re-Launch a Blog and Make It a SuccessMy Profile

  5. Well, I have a lot to learn on this subject. I know page rank is important to many, but appreciate this article on the topic. The one thing I have noticed about page rankings are the pressure it puts on some – almost like a competition to get the highest ranking in one’s niche. Thanks for sharing.


    • Twitter: HotBlogTips
      And it’s really an unnecessary pressure too Len, it comes naturally if we’re building our sites for the reader. Those that let page or Alexa rank dictate what they do usually fail as soon as Google pulls the rug out from under them.


  6. Twitter: smbizdoitbetter
    HA! Good to know! I’m sure most people are happy to know it’s staying. Pagerank is a constant reminder for myself to keep your eye on the prize and to always be working on improving my PR! It is a bit daunting to keep up with the algorithms, but staying on your toes in this type of marketing is important!


  7. Twitter: internetdreamof
    Omg!

    The page rank discussion is getting very annoying and I don’t mean this article!

    The forums are down right a joke about this type of discussion lol

    I understand to be aware of it and it doesn’t hurt to have a great number, but c’mon.

    It is not going to get you money :)

    Readers and loyal followers are Brian.

    I know you understand this quite well :)

    Great article!
    Samuel recently posted..14 Bloggers To Watch For In 2013!My Profile

  8. I try not to let it bog me down. Like Alexa, it only affects your bog if you let it. Just hunker down, produce quality content and some how, some way Google will find you. That’s my experience.


  9. Twitter: richardsbox
    Hi, I havent used the toolbar and probably wont. The only use I find PR is for looking for High Rank sites to comment on. Backlinks. Most of the time it has no relevance to me as the blogs i find related to the Automotive Industry and a PR0 rank.


    • Twitter: HotBlogTips
      Thanks for that Richard, but I would argue with the “comments for backlinks” theory. Things have changed drastically and there’s almost ZERO SEO benefit from blog comments. In fact, to be honest, it’s more likely to hurt you than help you. That’s my two cents anyway, for whatever it’s worth.


  10. Twitter: jonnalarajkumar
    a bad sculpture also blame own the surroundings ;so the type of people who always complain are those who don’t think that they have enough capacity to do it. I like videos I think it doesn’t clear our confusions about page rank. Chrome & fire fox are far ahead from internet explore ;so we have to think our prosperous browser.

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