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How To Increase Google Plus Views

In a world full of useless numbers, rankings and egos, how many of you have noticed the Google Plus Views on profiles and pages? The Hot Blog Tips G+ page used to have a very impressive (in my mind) 8.something thousand +1s. What that meant, or even how we got them… I haven’t a clue. I suspect it meant very little and I’m certain it meant even less to me.

Now there are new numbers being boasted by the masses, Google has views! A little over a month ago Google Plus switched to “views” rather the +1, neither of which should be mistaken for interaction or any type of relationship measurement. You can turn the visibility of those views off to others, if you so choose, but many plussers are feeling pretty good showing their impressive counts.

Mark Traphagen says, “Follower counts are so yesterday!!! Viewz iz the future of Google+!!!”  [Sarcasm]

So, in case you haven’t caught on yet, I think it’s a mistake to get wrapped up into these types of numbers, even though I always say, “Numbers do count”. BUT, that’s just my two cents and I fully understand others might feel the need to work on increasing their Google Plus view count. No worries, to each their own and I’m here to please. With that, let’s look a couple of things one might try to increase those magic numbers.

A Picture Is Worth A Thousand… Words

You thought I was going to say a thousand views, didn’t you? Well, a picture very well could be worth a thousand views, and more, if played right and shared enough.  We all know by now that great images do better than boring text and links in social media; or just about anywhere for that matter. Here’s the thing though; if you don’t have the following and no one is viewing your stuff to begin with, your Google Plus views are going to remain pretty dismal. That brings us to hashtags…

Hashtag Hijacking

About 10 days before the recent Google Plus “views” change, this fantastic blogger that I know and love wrote an amazing piece on Hashtag Hijacking http://hotblogtips.com/hashtag-branding. (dat dude was me). So hashtags can mean something in the world of G+. Today was actually the official Star Ways Day. Being the clever guy I am, I created a cool graphic, added a Yoda quote, along with our branding watermark, and put it up on Google Plus using the two trending hashtags and… not much at all, unfortunately.


Oh well, it happens. I don’t know why some things are accepted more than others, I just know I love bacon and so does everyone else on social media. And cats too, we can’t forget about cats. Oh, and apparently Dr. Who. Check out my little Dr. who image.

Just a little photo of a Dr. Who cup my daughter bought me, along with the #drwho hashtag and it brings in over 90 +1s. Hey, did I mention how important +1s are? That’s right, I didn’t.

Friends+Me

Enough about hashtags, let’s move along to other ways of increasing our all important Google Plus views. Back in October that great blogger I mentioned a minute ago did this piece on Friends+Me.  Basically, it’s a tool that automates social posts from Google Plus to other platforms such as Facebook and Twitter. Generally speaking, I’m not a huge fan of automation but I’m also not a fan over staying up 20 hours a day so we do what we have to. Here’s the thing about Friends+Me; whenever I post something on G+ that’s in turn sent to Twitter or Facebook, for example, it links to the original Google Plus post. That’s frustrating if I’d rather the link go to a relevant blog post but for something like a pic of Yoda, it’s actually better not to send that traffic to Hot Blog Tips. Why? Because it’s not relevant and they’d just click off. We only want blog visitors that want to be there so sending them to the original image on Google Plus is perfect. Oh yeah, that’s views baby!

 

Don’t Forget Pinterest

Sheryl Loch was kind enough to set-up a special Pinterest board where we pin images (only our own) directly from our Google Plus page. Those images, including any unedited repins, link back to the original image posted on Google Plus. Anytime someone clicks on the image pins, they are directed to our G+ page and views are increased.

The Real Truth

The truth is, just as any other social media network, nothing can replace true interaction and relationships. I know I sound like a broken record but, it’s true, relationships take work, on and offline and shortcuts won’t help. The other truth is statistics can’t measure relationships.

Recap/Takeaway

  • Google Plus views mean very little unless I’m wrong or numbers do count.
  • Great images can be very sharable and those that are independent of our blog are well served on Google Plus, increasing view count at the same time.
  • Hashtags can be a great way to increase exposure even when follow count is low.
  • Posting Google Plus images on other social networks, either manually or using something like Friends+Me, can drive traffic to our Google Plus page or profile. NOTE: Be sure you post those images to Google Plus publically or none of this matters.
  • Relationships take work and Google Plus views can’t measure that.

Your Thoughts?

Do you think higher Google Plus views are important? Any other thoughts on how to increase your views? I’d love your comments and opinions so feel free to leave them below in the comments.

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