In today’s SMM post, Mike talks about branding with social media. Mike talks about 3 important factors in branding: personality, association, and attention. Really good stuff, check out the video:
First I want to welcome Mike Stenger back to Social Media Mondays, and say that I am looking forward to working with him again on these weekly posts.
Second I wanted to let you know that Mike is having a big party and giveaway to celebrate 2yrs on Twitter. He will be giving away a couple of 30 min private sessions during the show he is putting on. RSVP and find out more here.
Anyway, enough of all that, take…
I was reading an article at Blogussion late last night, and I got fired up about the topic and the comments from the guest author. So rather than hijack his comments, I thought I would share my thoughts here with you to see what you think:
So, the article I am referring to talks about the New King is Marketing. I completely disagree with that statement, along with quite a few others that are commenting on that post.
Balance is…
I luv personal branding for two reasons:
It’s ridiculous fun and absolutely essential.
If you are a blogger, no matter your niche, then you have to consider yourself a personal brand. Period.
The times were only content rules are (almost) over – it’s the overall package that’s ruling the digital game now. The way your blog looks, your interaction and your writing style - those are all the fragments that make (or break) your brand.
Personal branding can be a…
It’s amazing to see how the web is constantly changing the world. Nowadays it is imperative for you to own your own slice of the internet. Thankfully, you can make your online presence felt in a flash and let your brand be known to the world. Building your offline (you know, the REAL world!) brand is a long process. However, creating your own online brand can be a lot easier, and take a lot less time.
Believe it or not,…
If you are new to blogging you may wonder how those blog commenters and forum posters get their pictures next to their names. That’s called an avatar and it’s an important part of branding for bloggers.
Avatar sizes vary from site to site and many forums require you to provide your own on registration or allow you to use one of their graphics. Blogs can setup default images for those commenters that haven’t set one up. I recommend every blogger…