One of the most high-return, valuable, and important activities in search marketing is keyword research. Getting high rankings for your keywords can essentially make or break your blog’s performance. Quality keyword research will help you determine which keywords your target market is using in their search queries. Determining which phrases and terms you should target during your SEO efforts will help increase your blog’s traffic. You’ll also get to know more about your target audience in general. [Read more...]
Here we go, this is how an old school blogger starts, “Well, back in the day…” lol. A few years ago I got pretty excited about keyword research and how easy it was to manipulate Google and the other search engines. I know this sounds strange and a little arrogant but it was what it was and Google has cleaned house since the days of AdSense blogging and I was one of those swept under the rug. [Read more...]
Google Alerts are simply automated messages sent to your Gmail account whenever Google indexes web content that included your selected keywords or keyword phrases. This is a free tool provided by Google. You can choose to include several keywords to narrow down the search alerts or even put your keywords in “quotes” to even further narrow down the relevancy. [Read more...]
Did you know Google will email or send you a feed whenever a particular keyword is indexed? It’s called Google Alerts and it’s a very powerful tool. And it’s free!
You can keep track of key words you use by having Google alert you whenever it’s referenced on the net. For example, if your niche is ‘Cat Furniture‘ you can have Google Alerts look for that term and even related key words like scratching post, kitty condos or litterbox furniture. I’m sure you can see how knowing where these key words and key phrases are being used can help you in promoting and building your blog. [Read more...]