Here we go, this is how an old school blogger starts, “Well, back in the day…” lol. A few years ago I got pretty excited about keyword research and how easy it was to manipulate Google and the other search engines. I know this sounds strange and a little arrogant but it was what it was and Google has cleaned house since the days of AdSense blogging and I was one of those swept under the rug. [Read more...]
As you know, we’re here to help bloggers of every level get the most from blogging. I receive many requests for help through our contact page. I try to personally answer most of those requests myself and give the best advice I can. Some are harder questions than others, of course, and others seem to be repeated by several bloggers. Today I’d like to address a common question regarding niche blogging. This question about choosing a niche was sent by Andrea: [Read more...]
If you want to be successful at any form of marketing, you have to segment your audience. Customer segmentation is all about understanding your customers’ unique characteristics and behaviors so that you can tailor a message that communicates with them effectively. The same applies for blogging and choosing a niche. The phrase “niche” signifies a circumstance or action specially suited to a person’s pursuits, abilities and nature. If you understand your audience, who they are and what they looking for, you are going to make it much easier on yourself to grab their attention.
The most successful blogs are all focused on a specific niche. Some good examples include: [Read more...]