Did you know Google will email or send you a feed whenever a particular keyword is indexed? It’s called Google Alerts and it’s a very powerful tool. And it’s free!
You can keep track of key words you use by having Google alert you whenever it’s referenced on the net. For example, if your niche is ‘Cat Furniture‘ you can have Google Alerts look for that term and even related key words like scratching post, kitty condos or litterbox furniture. I’m sure you can see how knowing where these key words and key phrases are being used can help you in promoting and building your blog.
Google Alerts can give you an idea of how popular certain terms in your niche are. They can help you keep tabs on your competitors or use the information to aide in SEO (Search Engine Optimization). You can also find related sites and blogs to network with. You may also be surprised at how often the alerts help you think up new topics to post about.
TIP: Always setup alerts for your name, URLs, company name and slogans. This will keep you informed on what is being written about you and your site.
Caution: Don’t be too general when creating your alerts. Something real popular like Barack Obama or Nascar will flood your inbox very quickly.