In this post I’ll give a couple examples why link spam is still alive and how it is a threat to your blog. I guess I should toss in a couple of solutions for you as well. 🙂

Google added the Penguin updates with the primary goal of getting a handle on black hat techniques like spamdexing. Despite all of the media attention and how it seemed to dominate social media conversations for a while, at least in my circles, link spammers are still going after those links like cockroaches after crumbs in the dark. [Read more…]

Are Low Quality Comment Links Hurting Your Blog?

We can’t check our feed readers without seeing post after post on Google’s Penguin updates, and with good reason; recent Google updates yield some serious penalties for those websites caught with their pants down. Yesterday, Search Engine Watch explained the difference of Google’s Panda and Penguin updates. The Panda update targeted low value on-page content such as spammy outbound links. Penguin effect mainly inbound links – spammy and unnatural links pointing back at your website. [Read more…]

Blogger’€™s Question Of The Week: Can We Live Without Google?

Much of what we, as bloggers, do everyday involves Google in one way or another. We spend a lot of time building backlinks, keyword research and staying on top of the ever changing terms, etc.. For what? To what end? Are we looking for easy traffic or the best traffic?

Have you ever wondered what would happen if you lost your Google referral traffic overnight? It’s happened to good people before, a simple mistake can get you into big trouble with Google and as we’ve seen lately, Google’s terms and focus are subject to change faster than many of us can keep up.
[Read more…]