Five Simple Yet Effective Guest Blogging Tips
Guest posting is an excellent way to contribute to other blogs in your niche and get your name out there. But it wonât make any impact unless you ensure youâve included these five essential ingredients.
1. Know Your Audience
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Who are you catering for? If you donât know who will be consuming your content, it’ll be a recipe for disaster.
Ensure you choose a topic that will resonate with the audience at the blog you’re writing for. If you don’t write something they can relate to, the post will fall flat.
It’s best to avoid giving them the same old content. Give them something fresh and new, while keeping to the underlying premise of the blog.
2. Show Your Passion
If youâre not passionate about the recipe you’re concocting, it will show through in your execution and presentation.
Don’t be a sub-standard writer. Tell the audience about something close to your heart. Put a little of yourself in everything you do.
3. Make No Mistakes
Just because youâve found something good to present, doesn’t mean you’ll be able to pull it off. Believe in yourself – but don’t forget about the quality. Imagine finding a bone in a fillet of fish (and I don’t’ mean the ones from McDonald’s).
If you publish a post that communicates a groundbreaking message in a post littered with spelling and grammar mistakes, it’ll leave a bad taste in the mouths of many.
4. Use a Striking Image
Nobody likes a wall of text. Including a beautiful, eye-catching image is akin to carefully arranging garnish on a plate of food.
Using a great image gives a good first impression to readers, and shows you cared enough to hunt for a relevant picture. If the image is loosely related to the content, itâs a rather nice cherry on the top.
5. Provoke a Discussion
Are you interested in what people have to say about your latest work? Feedback is an excellent way to improve. Plus itâs always good to write a post that generates some comments.
The type of post that gets people talking is what youâre aiming for. Aim for that, and youâre well on your way to writing a truly delicious guest post.
Discussion
Whatâs the best guest post youâve read? What else makes a guest post great?
Image Credit: Henry Fong / Creative Commons 2.0
About Ben Barden