Goodbye Posterous

Goodbye Posterous – What Can We Learn From You?

Posterous has been around since 2008 and was purchased by Twitter last year. According to their blog, Posterous will shut down by the end of April and Posterous Spaces will no longer be viewable. If you have a Posterous Blog it’s not too late to export and backup your data before it disappears forever.

I’ve never used Posterous but it’s (or was) similar to Tumblr; a super easy, and free, blogging solution. Posterous was especially great for mobile blogging, allowing users to post via email and the recently released phone app. This move will impact a large number of bloggers. Jennifer 8. Lee tweeted that all of the linked images on her blog are sitting on Posterous’ servers. Not Good. There are businesses on Posterous, with expensive stationary, banners, advertising, etc.. What about the networks of people that have interacted with one another over the years, developing online friendships?

There is a lesson with every major takeover, buyout and shut down; whether we’re talking about blogging, social media or third party services.

The Takeaway

I love sites like Tumblr, Pinterest, Facebook and a ton of others but I feel that serious bloggers should post to their own domain, preferably with WordPress. It’s not free (Having your own domain, WordPress IS free) but it doesn’t have to be expensive either. It’s better to use these free services as a supplemental resource for your blog, not for its existence. That’s just my two cents and I’m not alone…



Does Blogging Need To Be Free?

Do You REALLY Need A FREE Blogging Option? I understand that blogging comes in many flavors and not everyone breaths, eats and sleeps blogging like I do. There are many levels to blogging; some people just want to post daily thoughts and updates, others want to post photos from their smart phones. So, I know a paid option is not in the cards for everyone but if you are a business, going to profit from your blog, or a serious blogger, I think you should consider getting your own WordPress blog on your own domain.

Posthaven will be an inexpensive option at just $5/month. I still recommend WordPress and your own domain, however, Garry Tan seems sincere enough and Posthaven may be a nice alliterative for those just looking for a safe place for a personal blog without the upkeep of a self-hosted blog. Garry Tan, one of the original co-founders of Posterous, is working furiously on the new site that he pledges to never sell out or shut down. That’s quite a promise.


Update 07 Sep 2014: A year and a half later and Posthaven seems to still be going strong and still just $5/month. Congratulations Gary.


Your Call To Action

Every post needs a call to action so tell me if you use a free blogging platform, what you use it for, why do you use it and are you worried? Simple enough, right? What are your thoughts on the shut down?

NOTE: The image used in this post is a screenshot of the video, Posterous Office Tour | TC Cribs. In the image is Vincent Chu – Director of Engineering, Posterous CEO & Co-Founder – Sachin Agarwal and Jason Kincaid, formerly of TechCrunch (Who I dubbed Clark Kent).